HOBBYWAVES MEDIA KIT
The independent newsroomfor the collectibles industry.
HobbyWaves covers the people, products, companies and markets shaping the hobby. Partner with us to reach the operators, creators and collectors driving the category.
Who reads HobbyWaves
HobbyWaves is built for a working audience — the people who buy, sell, launch, grade, break, and collect. Detailed engagement metrics are shared with prospective partners under NDA.
The people moving product across LCS/LGS floors and online storefronts.
Decision makers at card, comic, TCG, and collectible companies.
Directors and buyers at grading, auction, and secondary marketplaces.
Content-first sellers with owned audiences across live and social.
High-intent enthusiasts tracking releases, grades and market moves.
What we cover
Breaking industry news, features, and analysis across categories.
Prices, trends and bounties for cards, comics, coins, memorabilia and props.
Product-release intelligence pulled directly from manufacturer channels.
Verified shows, conventions and live event calendar in local time.
Long-form and short-form video across YouTube, TikTok, Twitch and native.
Companies, people and products — the reference layer of the industry.
Sponsorship formats
Every placement on HobbyWaves is clearly labeled. We only run partners that fit our editorial standards and audience.
Top-of-page brand placement on the highest-traffic surface in HobbyWaves.
Native-styled sponsor unit inserted between paragraphs of every article.
Dedicated placement in the HobbyWaves daily/weekly email digest.
Editorial-quality features produced with our newsroom and clearly labeled.
Rate cards and audience reporting are shared under NDA. Request the full media kit below.
Download the HobbyWaves media kit
Four-page PDF covering audience, editorial coverage, the five sponsorship formats and our advertising standards. Live rates and brand assets are sent on request below.
Request rates & brand assets
Tell us who you are and what you need — current rate card, audience reporting, our logo pack, brand guidelines or the editorial calendar. Requests land in the HobbyWaves newsroom inbox and we reply within one business day.
Prefer email? hello@hobbywaves.com